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Segafredo Zanetti CR

Segafredo is an iconic Italian coffee brand that has grown from a small local roastery into a globally recognised name. At its heart are passion for coffee, uncompromising quality, ambition and the energy to keep moving forward. Today, Segafredo combines authentic Italian craftsmanship with a modern outlook and sees coffee as more than just a drink. As a spark for action, courage and the next move. This idea is captured in the claim Take Your Shot – believe in yourself, make the first move and go for it. Segafredo speaks to people who choose their own path and want to keep moving forward. Its coffee is part of the moments when ideas, decisions and new beginnings take shape. Italian at heart, driven by the energy of today.